MUMBAI, India, July 24 -- Intellectual Property India has published a patent application (202641084646 A) filed by Pruthvi Ms; and Institute For Social And Economic Change Isec on July 10, 2026, for Virtual Reality Experiences For Environmental Education And Sustainable Brand Engagement In India.
Inventors include Pruthvi M S; Sunil Nautiyal; Sudhanshu Singh; and Vivekananda S Kulkarni.
The application for the patent was published on July 17, 2026, under issue no. 29/2026.
Abstract: ABSTRACT Virtual Reality Experiences for Environmental Education and Sustainable Brand Engagement in India The present invention provides a virtual reality-based system and method that delivers immersive environmental education while enabling sustainable brand engagement, localised to the Indian context. To overcome the limitations of passive environmental education and the consumer scepticism stemming from greenwashing, the system integrates virtual reality, augmented reality, 360-degree content, artificial intelligence, the Internet of Things, and gamification into a single cloud-based platform. Immersive, interactive experiences make distant and abstract environmental phenomena such as climate change, biodiversity loss, and pollution feel real and personally relevant. A brand engagement module lets organisations present verifiable sustainability information and genuine CSR initiatives within those experiences, building trust rather than asserting claims. A gamification and reward engine tracks eco-actions and grants points, badges, and incentives, linking rewards to real-world outcomes where IoT data is available, while an AI layer personalises content and supplies analytics on engagement and impact. A localisation layer provides multilingual, accessible, multi-device, and low-bandwidth delivery suited to India, and scalable cloud deployment supports continuous updates and wide reach. The result is an integrated solution that turns environmental awareness into measurable action, helps brands engage consumers honestly around sustainability, and makes immersive environmental education accessible across India.
Disclaimer: Curated by HT Syndication.
