MUMBAI, India, Aug. 31 -- Intellectual Property India has published a patent application (202641101839 A) filed by Dr. Sns Rajalaksh Mi College Of Arts And Science on August 24, 2026, for Ai-Powered Virtual Dressing Room System For Fashion E-Commerce Using Augmented Reality And Artificial Intelligence.
Inventors include Sangeetha S; Ashok Kumar P; Surendhar K; Naveen R; and Dr. R. Kanmani.
The application for the patent was published on August 28, 2026, under issue no. 35/2026.
Abstract: AI-POWERED VIRTUAL DRESSING ROOM SYSTEM FOR FASHION E-COMMERCE USING AUGMENTED REALITY AND ARTIFICIAL INTELLIGENCE The present invention relates to an AI-powered virtual dressing room system for fashion e-commerce platforms. The invention integrates artificial intelligence, computer vision, machine learning, augmented reality, and cloud computing technologies to provide customers with a realistic virtual try-on experience before purchasing apparel and fashion accessories online. The system captures user images or live video streams and automatically extracts body measurements using advanced computer vision and deep learning algorithms. Based on the extracted measurements, a personalized digital avatar is generated. Selected garments from an e-commerce catalog are digitally overlaid onto the user's avatar using augmented reality techniques. The system dynamically adjusts garment size, fit, orientation, texture, and appearance according to the user's body shape and posture. Artificial intelligence models further analyze customer preferences, shopping history, and fashion trends to provide personalized clothing recommendations and accurate size suggestions. The invention supports virtual visualization of multiple fashion products including clothing, footwear, jewelry, handbags, eyewear, and accessories. The system enables customers to evaluate fit, appearance, and styling combinations before making purchase decisions. Additionally, the invention assists retailers in reducing product return rates, improving customer satisfaction, increasing purchase confidence, and enhancing overall operational efficiency. The proposed system provides a scalable and intelligent solution for modern fashion e-commerce platforms seeking to deliver personalized and immersive shopping experiences.
Disclaimer: Curated by HT Syndication.
