MUMBAI, India, May 29 -- Intellectual Property India has published a patent application (202621044077 A) filed by Symbiosis International, Pune, Maharashtra, on April 6, for 'unified digital marketing platform with integrated analytics, branding and networking for small businesses.'

Inventor(s) include Meren Yaden; Ananya Desai; Sanjana Dutta; Saashi Agarwal; Dr. Manohar Desai; and Prof. Nitin Gawai.

The application for the patent was published on May 29, under issue no. 22/2026.

According to the abstract released by the Intellectual Property India: "The present invention discloses a unified digital marketing platform (100) designed for startups, freelancers, and small business owners. The platform (100) comprises a central processing unit (110) coordinating five integrated modules: a social media management module (120) enabling multi-platform content scheduling with AI-based optimal posting recommendations; an analytics dashboard module (130) aggregating performance metrics across connected platforms into unified visualizations; a branding tools module (140) providing AI-assisted logo assistance, color palette generation, and brand kit management; a networking module (150) facilitating professional connections and collaborative marketing campaigns through business profile discovery and matching algorithms; and a content library module (160) offering customizable templates and asset storage. The platform (100) addresses the fragmented nature of existing digital marketing tools by consolidating comprehensive functionalities within a single affordable mobile application, enabling small enterprises to efficiently manage their digital presence, gain actionable insights, maintain brand consistency, and leverage collaborative opportunities."

Disclaimer: Curated by HT Syndication.