MUMBAI, India, July 25 -- Intellectual Property India has published a patent application (202411004673 A) filed by Samsung Electronics Co. Ltd., Gyeonggi, Republic of Korea, on Jan. 23, 2024, for 'system and method for determining personalized interaction points and interaction styles in content.'
Inventor(s) include Prajapati, Sharad Kumar; Makhija, Harshit; and Singh, Dewesh Deo.
The application for the patent was published on July 25, under issue no. 30/2025.
According to the abstract released by the Intellectual Property India: "A method (1200) for determining personalized interaction points and interaction styles in content being consumed by a user is disclosed. The method (1200) includes receiving (1202) the content as an input, determining (1204) contextual information corresponding to each of a plurality of content portions of the content, and identifying (1206) one or more preferences and acquaintances of the user. Further, the method (1200) includes generating (1208) a content graph based on each of the plurality of content portions, determining (1210) one or more interaction points in the content, and determining (1212) an interaction style for a corresponding interaction point among the one or more interaction points. The method (1200) also includes rendering (1214), at the corresponding interaction point, personalized content to the user in form of the determined interaction style."
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