MUMBAI, India, Jan. 2 -- Intellectual Property India has published a patent application (202541124654 A) filed by Prof. Dr. Ajimon George; and Milcah Elizabeth Shibu, Idukki, Kerala, on Dec. 10, 2025, for 'portable biometric feedback system for real-time influencer content response analysis.'
Inventor(s) include Prof. Dr. Ajimon George; and Milcah Elizabeth Shibu.
The application for the patent was published on Jan. 2, under issue no. 01/2026.
According to the abstract released by the Intellectual Property India: "This invention describes a portable, self-contained system designed to capture, analyze, and transmit consumer emotional responses to social media influencer content. It combines biometric sensors, facial expression mapping, and voice sentiment analysis to evaluate real-time or post-exposure reactions. Operating in both online and offline modes, it features embedded environmental and location-based modules to gather socio-contextual data during user interaction. This multidimensional data improves the accuracy of emotional and behavioral analysis, offering actionable insights for marketing strategies without relying on conventional app-based ecosystems. Its ergonomic, handheld design, detachable sensor module, and micro-camera ensure ease of use across diverse research settings. Data is processed on-device or synchronized to remote dashboards for macro-level campaign evaluation. This system significantly enhances the assessment of how influencer messaging affects purchase decisions, providing region-specific, emotionally anchored insights for effective influencer marketing."
Disclaimer: Curated by HT Syndication.
