MUMBAI, India, Aug. 1 -- Intellectual Property India has published a patent application (202411003441 A) filed by Inmobi Pte Ltd, Singapore, on Jan. 17, 2024, for 'method and system for generating at least one of an advertisement and a discount rate.'
Inventor(s) include Raja Subramaniam Thangaraj; Kiran TVS; Vishwath Parthasarathy; Geetha Sai Krishna; and Tarun Bawa.
The application for the patent was published on Aug. 1, under issue no. 31/2025.
According to the abstract released by the Intellectual Property India: "The present disclosure relates to a method and system for automatically generating at least one of a target advertisement and a target discount rate. The method comprises receiving, by a processing unit [102], target audience parameter(s) related to a user of user device(s). The method further comprises identifying, by the processing unit [102], at least one target product cohort from product cohort(s) based on the target audience parameter(s). Further, the method comprises retrieving, by the processing unit [102], a set of discount policies for the at least one target product cohort based on at least one of the one or more target audience parameters and the at least one target product cohort. Furthermore, the method comprises automatically generating, by the processing unit [102], at least one of the target advertisement and the target discount rate for the user based on the set of discount policies."
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