MUMBAI, India, April 10 -- Intellectual Property India has published a patent application (202421074526 A) filed by Zee Entertainment Enterprises Limited, Maharashtra, on Oct. 2, 2024, for 'method and system for embedding custom metadata in ott streaming manifests.'
Inventor(s) include Rahul Banerjee; and Suneel Khare.
The application for the patent was published on April 10, under issue no. 15/2026.
According to the abstract released by the Intellectual Property India: "The present invention provides a system (100) and method (200) for embedding custom metadata in Over-The-Top (OTT) streaming manifests to enhance the user experience. The system (100) includes an encoder and packager module (108) configured to generate Adaptive Bitrate (ABR) segments and corresponding media manifests. A manifest updater (112) embeds custom metadata within the manifests, including playback control information such as content advisories, scene-specific annotations, and interactive elements. The custom metadata is embedded as XML elements for DASH and UTF-8 tags for HLS, encoded in base64-encoded JSON format. The media manifests with embedded metadata are transmitted to a Content Delivery Network (CDN) (104), which delivers them to client devices (106). The client devices (106) may process the custom metadata or continue streaming without interruption if the metadata is not recognized, ensuring backward compatibility. The method (200) facilitates seamless integration of metadata, enhancing playback without affecting legacy systems."
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