MUMBAI, India, Feb. 13 -- Intellectual Property India has published a patent application (202641008869 A) filed by Ajay Joseph; Prof. Dr. Ajimon George; Dr. Mathew Abraham; and Eric Thomas Joseph, Ernakulam, Kerala, on Jan. 29, for 'interactive engagement analysis terminal for real-time social commerce trust mapping.'

Inventor(s) include Ajay Joseph; Prof. Dr. Ajimon George; Dr. Mathew Abraham; and Eric Thomas Joseph.

The application for the patent was published on Feb. 13, under issue no. 07/2026.

According to the abstract released by the Intellectual Property India: "This invention describes an interactive hardware-software terminal designed to capture and analyze real-time consumer engagement and trust within physical retail environments using multimodal inputs. By integrating touch, voice, and facial expression data, the system generates dynamic trust and engagement scores based on social commerce constructs and sentiment analysis models. Deployed at retail events or hybrid commerce spaces, the terminal enables users to interact with brand content and receive immediate visual feedback and incentives via NFC or QR authentication. Brands gain access to structured behavioral data synced with CRM platforms, facilitating deeper personalization and loyalty optimization. A case deployment during a skincare brand's retail activation demonstrated a measurable increase in trust-based conversions and highlighted user preference for peer-generated content. The system thereby provides a novel method for closing the digital-physical feedback loop in social commerce and redefining in-person consumer-brand interactions through data-driven engagement analysis."

Disclaimer: Curated by HT Syndication.