MUMBAI, India, Jan. 2 -- Intellectual Property India has published a patent application (202541124651 A) filed by Prof. Dr. Ajimon George; Eric Thomas Joseph; and Keerthy Elza Tes Mathew, Idukki, Kerala, on Dec. 10, 2025, for 'ai-driven consumer behavior mapping device for real-time mobile commerce interaction analysis.'
Inventor(s) include Prof. Dr. Ajimon George; Eric Thomas Joseph; and Keerthy Elza Tes Mathew.
The application for the patent was published on Jan. 2, under issue no. 01/2026.
According to the abstract released by the Intellectual Property India: "AI-Driven Consumer Behavior Mapping Device for Real-Time Mobile Commerce Interaction Analysis This invention describes a portable, interactive system engineered to analyze consumer behavior in real time during mobile commerce interactions. It integrates biometric sensors, emotion recognition modules, and adaptive feedback mechanisms to monitor user trust, satisfaction, and impulsiveness. The system processes biometric and behavioral data-such as skin conductance, facial expressions, and engagement levels-while evaluating external variables like personalization, risk perception, and effort expectancy. Utilizing behavior mapping algorithms grounded in psychological theory, the device correlates environmental and internal cues to generate dynamic insights. These insights are then used to tailor mobile interfaces and offerings, enhancing customer retention and emotional resonance. Through its secure API integration with mobile commerce platforms, the device facilitates adaptive personalization and session logging, all while preserving user data privacy. This compact unit enables digital platforms to create emotionally intelligent user experiences, refine marketing strategies, and build trust-based relationships in the mobile commerce ecosystem."
Disclaimer: Curated by HT Syndication.
